Numbers on the page, before you have to ask
Most agency pricing pages say “every project is different” and then ask for your phone number. Every project is different. The ranges below are still true, and they're the same ones we quote on the first call.
How we bill
Fixed price against fixed scope. Never hourly.
Payment split
40% to start, 30% at design sign-off, 30% at launch.
Change requests
Quoted separately, before the work starts.
Four shapes of build, four ranges
Where you land in a range depends on template count, integrations, and who writes the copy. The section below that breaks it down.
Single landing page
2–3 days$249
One page built to convert a specific campaign. Copy, design, build, and conversion tracking.
- Copy written from a positioning call
- Design at three breakpoints
- Form or booking integration
- Conversion events wired and verified
Marketing site
1 week$399
Five to twelve pages with a CMS your team can run. The most common project we take.
- Sitemap, keyword mapping, and copy for every page
- Design system plus every template
- CMS modelled to your content
- Technical SEO and analytics at launch
Ecommerce
2 weeks$999
Shopify or headless, built around your catalogue size and how people actually search it.
- Catalogue structure, facets, and search
- Checkout and payment configuration
- Product data and inventory integration
- Post-launch conversion review at thirty days
Custom application
3 weeksFrom $1999
Portals, dashboards, and tools where the interesting part is the logic rather than the pages.
- Technical discovery and architecture document
- Authentication, roles, and permissions
- API and third-party integrations
- Staged delivery with working software each sprint
Smaller pieces of work — a speed rescue, a technical audit, a batch of articles — are quoted individually and usually land between $87 and $500. Every service page has its own tiers with what's in and what isn't.
Six things, in the order they matter
If you want to bring a quote down, this is the list to look at. Most of it is decisions, not discounts.
How many templates, not how many pages
Forty blog posts on one template cost less than four pages that each look different. When we ask how many page types you need, that's why.
Who writes the copy
We write it: add $13 to $30 a page. You write it: nothing extra, but the build waits on you, and that's the single most common cause of a slipped launch.
What it has to connect to
A contact form is free. A CRM sync, an inventory feed, or a booking system with real availability is a day to a week of work each, quoted separately.
Whether there's an old site to migrate
A redirect map for 60 URLs is half a day. For 4,000, it's a week and a crawl. Rankings are the thing at risk, so we don't skip it to save the line item.
How hard the performance target is
A 96 mobile Lighthouse on a text-heavy marketing site is routine. The same score on a store with 30 product images per page takes real work.
How fast you need it
Standard timelines are in every quote. Compressing one means reordering our other project, and that carries a 20% premium — we'd rather say the number than pretend it's free.
Retainers, for after the launch
Billed monthly in advance, cancellable with thirty days' notice. No twelve-month lock-ins — if the work stops being worth it, you should be able to stop.
Care plan
Keeping a site we built fast, patched, and backed up. No strategy, no new pages.
$249per month
- Best for
- Sites that are done and need to stay done
- Core, plugin, and dependency updates on a fortnightly cycle
- Daily off-site backups with a tested restore
- Uptime monitoring with a real person notified
- Two hours of content or layout changes each month
- Quarterly Core Web Vitals check with a written summary
- New templates or page types
- SEO or content strategy
Search retainer
Ongoing SEO on a site that already works. Technical fixes, content briefs, and links.
$499per month
- Best for
- Businesses where organic is the main channel
- Monthly technical crawl with fixes implemented, not just listed
- Keyword and intent mapping refreshed each quarter
- Two content briefs a month, written for a specific query set
- Internal linking and cannibalisation cleanup
- One reporting call a month, in plain language
- Writing the articles themselves
- Paid media management
Growth partner
Design, build, SEO, and writing on a rolling basis. For teams shipping continuously.
From $999per month
- Best for
- Teams treating the site as a channel, not a brochure
- Everything in the care plan and the search retainer
- Four to six published articles a month, written and edited here
- New landing pages and templates as campaigns need them
- Conversion review each quarter with a prioritised change list
- A named person on Slack during business hours
Retainers are capped at four clients per person, so availability moves. Ask before you plan a budget around one.
What the quote doesn't cover
These are the costs that surprise people three weeks in when nobody mentioned them at the start. They're small. They're also real, so here they are.
Ad spend and media buying
We don't run paid campaigns. We'll build the landing pages for whoever does.
Stock photography licences
Usually $15–$100 total. We'll pick the images; the licence goes in your name.
Domains and hosting fees
Roughly $7.50–$30 a month depending on the stack. Paid to the host, not to us.
Third-party subscriptions
Shopify, a CRM, an email platform. We configure them; you own the accounts.
0
Median mobile Lighthouse
Across the sites we launched in the last eighteen months.
0+
Sites designed and shipped
Marketing sites, stores, and a handful of internal tools.
1.4s
Typical mobile LCP at launch
Measured on a throttled 4G profile, not a desktop lab run.
0 yrs
Doing this together
Same core team since 2022.
What clients said after launch
Every one of these is tied to a case study you can open and check the numbers on.
The menu was the thing. It used to be a PDF that took forever to open and I had to email someone every time we changed a price. Now my manager edits it from her phone between services. Bookings are up about a third, and I get fewer calls asking what time we open.
We'd been told our store needed a redesign. Quesiono looked at it and said the design was fine, the problem was eleven apps and a five-step checkout. That was a cheaper answer than the one we expected and it worked — conversion is up 25% on the same traffic.
They spent the first week sitting with our analysts instead of with me, which I'll admit I questioned at the time. It's where they found a timezone bug that was causing half the manual work. The dashboard saves us about nine hours a week and our clients log in themselves now.
Asked on nearly every first call
Fixed price against a fixed scope. Once the scope is signed, the number doesn't move unless you ask for something that isn't in it, and then you get a separate quote before we start on it. We don't bill hourly for project work — you shouldn't be paying for our learning curve.
Want the actual number for your project?
Send the URL, the goal, and any deadline. You'll get a range on the first reply and a fixed price in the written scope three days after the call.
Rather write first?hello@quesiono.com— we reply within one business day.