Professional Services
+88%
organic enquiries
Hartwell & Mercer
A litigation firm whose site said nothing specific. Seven practice area pages later, the enquiries are in scope.
- Practice areas
- Intake
- Compliance review
Link building
Every link earned, every prospect shown to you first
You approve the target list before a single email goes out. You see every placement with its traffic, relevance, and the exact page it points at. If a link is one we wouldn't want on our own site, we don't pursue it.
The short version
White-hat link building services
Links are still among the strongest ranking signals, which is why the market for them is so grubby. Search for a link building service and you'll find price-per-link menus, guaranteed placement counts, and DR-50-for-$120 offers. All of it carries risk you keep and the vendor doesn't.
Our version is transparent by design. We research prospects, score them on traffic and topical relevance, and send you the list. You strike anything you don't want — competitors, sites you'd rather not associate with. Then we write individual pitches and follow up by hand.
It's slower and the volume is lower. What you get instead is a backlink profile that survives an algorithm update and a set of relationships that keep producing coverage after the engagement ends.
What you end up with
- Prospect list approved by you before outreach begins
- Placements reported with organic traffic and topical relevance, not just DR
- Anchor text varied naturally instead of exact-match on every link
- Links pointed at pages that can convert, not only at the homepage
Scope
What link building involves
Prospect research
Sites with real organic traffic, topical overlap, and a history of linking out. Scored and sent to you for approval.
Linkable asset development
Original research, tools, or genuinely useful guides. Without something worth citing, outreach is just a favour request.
Personalised outreach
Written per prospect, referencing something specific on their site. Low volume, high relevance, no sequence software.
Broken link reclamation
Dead resources in your niche identified, then your equivalent page offered as the replacement. Genuinely helpful, so it converts.
Competitor gap targeting
Sites linking to two or more competitors but not to you. Already proven willing to link in your space.
Placement reporting
Every link with its URL, the target page, anchor text, the site's traffic, and whether it's followed.
How it runs
The process, stage by stage
No stage starts before the last one is signed off. You always know what's next and what we need from you.
- 01
Set the target
Which pages need authority and which queries they support. Links without a destination strategy are wasted.
- Target page list
- Query mapping
- Anchor text plan
- 02
Research prospects
Built and scored, then sent to you. Nothing goes out until you've struck what you don't want.
- Prospect list
- Traffic and relevance scoring
- Client approval
- 03
Prepare the asset
The thing being pitched — data, tool, or guide — produced or identified from what you already have.
- Asset production
- Angle development
- Supporting data
- 04
Outreach
Individually written, sent in small batches, followed up twice. Then we stop, because a third follow-up is spam.
- Pitch writing
- Send in batches
- Two follow-ups
- Reply handling
- 05
Report
Placements with full context, plus honest numbers on what was pitched and what was ignored.
- Placement report
- Outreach metrics
- Rank impact
- Next-cycle angles
4–9
Links per month
Varies with sector and asset quality.
0%
Prospects pre-approved
By you, before outreach.
0
Follow-ups maximum
Then we move on.
Investment
What it costs
Fixed price against a defined scope. If a brief isn't specific enough to price properly, we'll say so instead of padding it.
Starter
Reclamation and low-hanging opportunities.
$299/ month
- Timeline
- 3-month minimum
- Best for
- Sites with existing brand presence
- Unlinked mention recovery
- Broken link reclamation
- Partner and association outreach
- Monthly placement report
- Asset production
- Digital PR
Most chosen
Growth
Full outreach programme with an asset behind it.
$599/ month
- Timeline
- 6-month minimum
- Best for
- Most competitive markets
- Everything in Starter
- One linkable asset per quarter
- Competitor gap outreach
- Expert contribution placements
- Approved prospect lists
Priced by the work, not per link. Per-link pricing pushes any vendor toward cheap links, and you'd be the one carrying that risk.
Proof
Link Building in practice
Real projects, with the numbers and the parts that took longer than planned.
Sectors
Where we've done this before
Industry context changes the brief. These are the ones whose pitfalls we already know.
Pairs well with
Services that usually run alongside this one
Further reading
How we think about this
Written by the people who do the work.
SEO9 min read
SEO Basics: A Realistic Start for a Small Business
What to do in your first ninety days, in order, with honest timelines. No tool subscriptions required for the first month.
Read itContent9 min read
Content Strategy Without the Content Calendar Theatre
Publishing three posts a week for a year and ranking for nothing is a common outcome. Here's what we do instead, and why fewer pages usually wins.
Read itQuestions
The things people ask before we start
Because per-link pricing changes what a vendor optimises for. If we're paid per placement, the incentive is to find the cheapest site that'll say yes, and that's how link farms get into your profile. Paid by the work, we can spend three days on one placement that's worth it.
Next step
Let's talk about link building
Tell us what the site needs to do. You'll get a straight answer on scope, timeline and cost — usually inside one working day.
Rather write first?hello@quesiono.com— we reply within one business day.